Sneak Peek into River Island AW14 Collection by Jabong.com
High-street fashion, a concept making waves in the Indian Fashion scene in the recent times and a must have for all the fashion-forwards is now just a click away. Jabong.com, India’s leading Fashion destination, will now be housing UK’s high-street labelunder its coveted name, River Island. An exclusive sneak preview of Autumn Winter 2014 collection of this international label was organized today at Palladium Hotel, Lower Parel, Mumbai.
River Island, UK’s most talked about brand, that is now available in India exclusively through Jabong.com and the brand’s collection will be unveiled at India’s biggest fashion event - Lakmé Fashion Week Winter/Festive 2014. The preliminary glimpse of the collection was showcased to the Mumbai bloggers’ community for a quick review and the entire stint proved to be a visual delight for all the fashion fervent onlookers. Activities like candid interactions and behind the scenes photo shoots with models and stylists were cataloged by the bloggers who also got a firsthand feel of the collection that is designed for both men and women
River Island’s collection offers a unique and confident collection for Autumn Winter’14 providing a fusion of relaxed daywear and chic nightwear across all trends. Simple staple items are reinvented for the new season whilst subtle colour palettes of pastels and monochrome are injected with bursts of bright colour offering a River Island twist throughout the range.